Last month, we discussed why understanding your survey respondents really matters. As there is no ‘one size fits all’ approach to survey design, the context of ‘who, what, when, where and …
Best practice is a well sought-after but often contested goal in survey design. How many questions should I ask? How should I ask them? What combination of buttons, sliders and …
In 2021, the world continues to battle a pandemic, our online spaces are plagued with misinformation, and conspiracies and political scandals still top the news. But while we may be …
Gone are the days of slowly pivoting strategy; during a pandemic, change comes on the daily, and your business needs to be prepared to adapt at a similar speed. With …
In 2020 we all had to adapt quickly to a suddenly changed world, and to find new and innovative ways of doing business and interacting with clients. But it was …
Developing a sound strategy: have we lost the art of planning? If you fail to plan, you plan to fail is one of the hackneyed sayings in business, yet many …
