Misperceptions about IP cover a red flag for life industry

Nearly half of consumers who currently have income protection insurance believe they would be covered in the event of job loss, new research from CoreData has found. The research, based …

Struggling Australians still hesitant to drawdown on their retirement savings

One in two Australians struggling with household bills admit if they were eligible to access their super early, they would be more concerned about reducing their retirement wealth than about …

COVID-19 blow to gender employment parity doesn’t tell the whole story

Women are more likely than men to have lost their job due to COVID-19, but the pandemic could drive greater employment parity in the long-term, CoreData’s latest research has found. …

Australians postpone mortgage pain as value of home loan repayment deferrals mounts

Nearly one in five Australians with a mortgage expect to freeze repayments in the next 12 months, revealing the extent to which repayment holidays will help many homeowners avoid the …

One in five believe avoiding a recession is worth 106,000 lives

More than one in five Australians are willing to see tens of thousands of their compatriots fall victim to COVID-19 if it means the country will avoid going into a …

Super, stop talking about retirement

If super funds have any hope of engaging the younger generations, they have to stop talking about retirement. CoreData’s 2016 Member Engagement Research, published today, suggests around three in five …

Mortgage Stress, Just a Rate Rise Away

The persistently low interest rate environment, coupled with rising house prices, has had an interesting impact on the household debt position of Australians. While presenting some insights from CoreData’s latest …

Reason to believe: How do you back up your brand promise?

Business can be tough. You’ve might have a brilliantly-conceived product or service. Your marketing is attracting potential customers, and you and your marketing team, have completed a stellar job showing …

APRA Unintentionally Drives Massive Growth in the Non Bank Sector

One of the best proxies for what is happening in the housing market are the figures from Mortgage Broking Giant AFG – which reveal on a quarterly basis the home …

Harnessing content: three tips to improve your content marketing strategy

The content ‘bug’ has bitten marketers across all businesses: blogs, vlogs, infographics, interactive… content marketing has exploded. The challenge is in getting cut through with your content, making it something …

Developing a sound strategy: Have we lost the art of planning?

Developing a sound strategy: have we lost the art of planning? If you fail to plan, you plan to fail is one of the hackneyed sayings in business, yet many …