What do super funds and football teams have in common?

Football finals are upon us. Regardless of the code, many of us are sure to be waiting in anticipation of who will triumph and who will rue their failure over …

Avoiding common research traps

Kristen Turnbull, Director CoreData WA talks on Business Women Australia’s Podcast series about how to make sure you get effective outcomes from your research. Listen to the podcast below. http://www.coredata.com.au/blog/wp-content/uploads/2017/08/how-to-avoide-the-common-research-traps.mp3

The Dangers of Extrapolation and Automation

With the rise of artificial intelligence and machine learning the one word that comes to mind is “automation”. Especially in marketing, algorithms such as next best offer, customer churn and …

Young Social Changemakers – a report on young Australians in social enterprise

Excerpt Young Social Changemakers Report CoreData’s Young Social Changemakers Report 2017 reveals the opportunities and challenges faced by Australia’s young social entrepreneurs (under 30 years old) and the benefits these …

White Paper – The Shock of the New

Excerpt The financial services industry is in a state of flux. As competition heats up and companies scramble for market share, there are some new kids on the block threatening …

White Paper – The Future of Banking

Excerpt Australia’s financial services sector is the biggest contributor to the national economy, employing 450,000 people, with a rocksteady reputation. Yet despite the envious strength of our major banks and …

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White Paper – SMSFs The Next Wave

Excerpt The self managed super fund (SMSF) sector has been through a period of immense growth since its inception, to become the largest part of the $2 trillion Australian superannuation …

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What can you learn from the best brands in the world?

What can we learn from some of the world’s best brands? For every brand superstar, such as Bunnings, there’s the story of a failed competitor like Masters. This clearly begs …