It ain’t me babe: a message to FASEA

It’s official. There’s a furore building among financial advisers over proposed education standards.  And the big surprise is that the noise isn’t coming from the usual quarters. We’re not hearing …

Why trust is at the heart of the customer experience

It’s little wonder that trust in Australian institutions has hit a five-year low. According to the latest Edelman Trust Barometer, trust levels have collapsed in the last two years across …

Looking for clues

For a start I want to apologise to Robert Palmer for stealing the key line from his 1980 pop hit. Or maybe I want to apologise to Arthur Conan Doyle …

Consumer sentiment and mortgage stress on the rise

For the first time in five years the broad sentiment of Australians has moved from mildly negative – to mildly positive. The broad trend in predicted improving economic conditions, along …

Speeding in the bitcoin lane

Like many Australians, I did a fair bit of travelling around the country over December and January, which involved driving thousands of kilometres across NSW, Queensland and Tasmania. The drives …

First home buyer volume flatlines

There are more Australian first home owners in the market today as a proportion of all home buyers than there have been for more than five years. The uptick – which …

Market for lemons:  Why super fund members don’t want to pay for advice

It’s a shame for super funds that so few of their members access advice in the years around retirement. For members, accessing advice supports better financial decisions, which lead to …

Coffee, emotions and customer-centric products

The world that we live in is overflowing with information. This information is easily accessible and using it to come to evidence-based conclusions can help us make the best decision …

Is awareness the holy grail when it comes to measuring your brand?

Brand Tracking is one of the common ways for businesses to assess what people think about their brand and can provide some valuable insight into which areas to focus the …

Flexibility: it’s not a choice it’s an imperative

Work life balance. It’s the 21st century’s buzz phrase, as companies vie for the attention of Australians juggling various commitments and responsibilities. Turns out as a nation, we like to …